Should you buy, lease, or trade a vehicle
How to negotiate and avoid sales pitfalls
What to do when facing expensive repairs
How to easily save money on gas
Why oil change coupons might be rip-offs
Is your mechanic honest?
What you should do before hitting the road
CHAPTER 1: OWN YOUR CAR LIKE A BOSS
- EMOTION VS LOGIC
- BEYOND SHINY AND NEW
- UNVEILING YOUR CAR'S TRUE BIRTHDAY
- THE INTERSECTION BETWEEN NEEDS AND WANTS
CHAPTER 2: THE JOURNEY OF SELLING AND BUYING YOUR CAR
- PARTING IS SUCH SWEET SORROW LOVE AT FIRST SIGHT
- THE TCO FORMULA
- DON'T LET EMOTIONS BUY YOUR NEXT CAR
- QUESTIONS YOU SHOULD ASK BEFORE BUYING
- FROM DREAM CAR TO RESALE NIGHTMARE
CHAPTER 3: NEGOTIATING LIKE A WOLF
- WHAT IS YOUR USED CAR WORTH?
- PERFECTION PURSUIT OR PREOWNED PURCHASE?
- NEGOTIATING TACTICS
- NEGATIVE EQUITY ARITHMETIC SMOKE AND MIRRORS
- FROM AN OIL CHANGE TO A NEW CAR
- USED CAR SCAMS SECURITY TACTICS FOR TRANSACTIONS
CHAPTER 4: SHOULD I BUY, LEASE OR KEEP MY CAR?
- WHY LEASING MAKES SENSE IN SOME SITUATIONS
- LEASE WISE, WARRANTY FOOLISH
- A CAR IS NOT AN INVESTMENT
- SOMETIMES A CAR IS MORE THAN A CAR
- UNDERSTANDING FINANCIAL FUNDAMENTALS
CHAPTER 5: SHOULD I DRIVE ELECTRIC?
- NAVIGATING CHOICES FOR A GREENER FUTURE
- THE TRUE BENEFITS OF DRIVING ELECTRIC
- CLIMATE PITFALLS OF EV BATTERIES
- WILL YOUR EV BECOME A PAPERWEIGHT?
- ELECTRIFYING DIVERSIONS: WHAT COMES AFTER EV?
CHAPTER 6: UNDERSTANDING FUEL ECONOMY
- GASOLINE WISDOM
- THE POWER OF BEING “TANK FULL”
CHAPTER 7: UNDERSTANDING CAR INSURANCE
- THE AUTO INSURANCE MATRIX
- CREATIVE WAYS TO PROTECT YOUR CAR
- BEST KEPT SECRETS OF INSURANCE COVERAGE
CHAPTER 8: EMPOWERING OWNERSHIP
- WHAT IT MEANS TO OWN AND MAINTAIN A CAR
- DEFINING YOUR MAINTENANCE DUTIES
- VROOM OR GLOOM?
- LEARN, FIX, DRIVE, AND SMILE
CHAPTER 9: WARNING LIGHTS
- CRACKING THE LEXICON OF WARNING LIGHTS
CHAPTER 10: FINDING AN HONEST MECHANIC
- REPAIR SHOP BEHAVIOR INSIGHTS
- THE CONSUMER SIDE OF REPAIR SHOP COUNTERS
- THE LANGUAGE OF AUTO REPAIR
- BEFORE SAYING “I DO” TO YOUR MECHANIC
- FROM THE GARAGE SIDE OF THE COUNTER
- REV UP LOYALTY: A LOVE AFFAIR WITH SHOPS
- UNDERSTANDING SHOP MENTALITY
CHAPTER 11: THE NUTS AND BOLTS OF A REPAIR SHOP
- THE TRUTH ABOUT AUTO REPAIR SHOPS
- WHAT HAPPENS BEHIND GARAGE DOORS
- DRIVING ON THE ROAD OF INTEGRITY
CHAPTER 12: AUTO REPAIR SINS, RACKETS, AND SCAMS
- THE COSTLY LITTLE WHITE LIES
- DECODING COMMON MAINTENANCE SINS
- MASTERING AUTO SERVICE OFFERINGS
- OUTSMARTING AUTO REPAIR RACKETS
- SNEAKY REPAIR SHOP SALES TACTICS
- WINDSHIELD REPAIR AND REPLACEMENT SCAMS
CHAPTER 13: THE VERY BASICS OF CAR MAINTENANCE
- THE HOLY TRINITY: AIR FILTERS, OIL, AND BRAKES
- HEADLIGHT ALIGNMENT
- THE BATTERY CONUNDRUM
- ODORS SPEAK LOUDER THAN ENGINES
CHAPTER 14: THE TRADE-OFFS TO SHINE SMART
- CAR CLEANING FACTS YOU NEED TO KNOW
- SECRETS BEHIND EFFECTIVE DETAILING
- BIDDING FAREWELL TO DROPLET DRAMA
CHAPTER 15: TIRE SECRETS
- TREADING WISELY
- HOW TO EXTEND TIRE LIFE
- THE SHELF LIFE OF TIRES
- MORE SECRETS ABOUT TIRES
CHAPTER 16: DRIVE SMARTER NOT HARDER
- LIFE IN THE FAST LANE
- BREAKING BAD HABITS
- DO YOU TANGO OR WALTZ WHEN MERGING?
CHAPTER 17: DEFENSIVE DRIVING
- PERFECT THE REFLECTION IN THE MIRROR
- PREVENTION SKILLS TO MASTER THE ROAD
- EMBRACING MOTHER NATURE’S MOOD SWINGS
- AVOIDING UNCLE DING AND COUSIN DENT
CHAPTER 18: ADAPTING TO ROAD CONDITIONS
- EASING ROAD ANXIETY
- CONQUERING HAZARDS OF THE ROAD
- I CAN SEE CLEARLY NOW
CHAPTER 19: PLANNING A ROAD TRIP
- THE THREE P’S OF A PERFECT ROAD TRIP
- BE AN EPIC ROAD TRIP MAESTRO
CHAPTER 20: COLLISIONS AND EMERGENCIES
- CRASHOLOGY 101: DEMYSTIFYING CAR COLLISIONS
- THE PHYSICS OF COLLISION: ENERGY AND FORCE
- TOP CAUSES OF ROADSIDE EMERGENCIES
- YES, MY DEER, NATURE CAN BE SURPRISING
- WHAT TO DO WHEN AN EMERGENCY HAPPENS
- STEERING THROUGH THE COLLISION REPAIR JUNGLE
CHAPTER 21: EMPOWERING TEEN DRIVERS
- GETTING EMPOWERED TOGETHER
- SAFE PASSENGERS INCREASE SAFE JOURNEYS
CHAPTER 22: KEEPING YOU AND YOUR CAR SAFE
- IN A DEN OF THIEVES
- PROACTIVE WAYS TO SAFEGUARD YOUR VEHICLE
- LOCKED, SHOCKED, AND STOLEN
- WHEN YOUR RIDE VANISHES INTO THIN AIR
- IS YOUR CAR A CERTIFIED INFORMANT?
Shahe [SHA-HAY] Koulloukian is an automotive TV spokesman and sought-after guest on television shows. He has a deep passion not just for cars but for the individuals who drive them.
Frequently delivering captivating lectures at community and state colleges nationwide, Shahe is considered to be a walking automotive encyclopedia. He enjoys sharing his profound insights to build an empowered car ownership culture. Shahe is also an outstanding mentor committed to supporting clients using his four decades of experience as an automotive master technician.
Since opening Mazvo Car Care Center, in Phoenix, Arizona, in 1995, it has become known as the Mayo Clinic of auto repair. Shahe is passionate about educating car owners about responsibility, fundamental knowledge, and accountability. Evidence of his commitment to upholding industry ethics while steering car owners toward responsible care practices earned him the reputation of Ethics Guru. This has been recognized in the community through four consecutive nominations for the Better Business Bureau's Torch Awards for Ethics.
“... I live in a big city with lots of automobile experts, but when I want one to guest on my television program, I only want to talk to Shahe. Even more personally, when I need information about our family cars, I only want to talk to Shahe. Buying or selling a car, repairing a car, trading in a car…first I talk to Shahe. Actually, I don’t have to talk to Shahe quite as often because all I have to do now is read this book… you too, your wife and most especially your kids.”
—Pat McMahon Hall of Fame Broadcaster
CEO and Host, Sedona NOW TV
4610 N. 7th Street | Phoenix, AZ | 85014
Website: Strategic Edge Innovations / Global Wellness Media